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基于区块链和政府补贴的服装供应链定价决策
Clothing supply chain pricing decision based on blockchain and government subsidies
摘要点击 19  全文点击 0  投稿时间:2021-04-10  修订日期:2023-12-11
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中文关键词  服装供应链;区块链;信息共享;政府补贴;定价
英文关键词  clothing supply chain; blockchain; information sharing; government subsidies; pricing
基金项目  
作者单位邮编
梁喜 重庆交通大学经济与管理学院 400074
肖金凤 重庆交通大学经济与管理学院 
中文摘要
      在一个供应商和一个零售商组成的二级服装供应链网络中考虑使用区块链技术来解决信息不透明问题,引入零售商对信息共享的敏感程度和区块链使用程度等影响因素构建Stackelberg博弈模型,探讨引入区块链技术后对服装供应链成员的影响及引入的最优条件,再分析不同政府补贴下的最优决策。研究表明,在仅采用区块链技术而无政府补贴的条件下,将不考虑引入区块链技术,因为引入区块链技术后供应商利润降低,零售商利润增加,零售商对引入区块链技术持支持态度,而供应商因利益受损将不配合;在采用区块链技术且有政府补贴的条件下,引入区块链技术,因为政府为提升供应商引入区块链技术的意愿并推进区块链技术应用,将采用两种补贴方式来优化供应链成员利润,若采用财政补贴的方式且补贴金额足够大时,或采用减免税收的方式且区块链使用程度较大时,供应商利润、零售商利润增加,两者均将支持引入区块链技术;采用减免税收的方式更有利于供应链整体环境,因为采用财政补贴的方式时,供应链成员定价不受补贴金额影响,补贴金额仅影响供应链成员利润,采用减免税收的方式时,零售价格降低,此时对消费者更有利,有利于增加市场需求。
英文摘要
      This paper considers using blockchain to solve the problem of information opacity in a secondary clothing supply chain network composed of one supplier and one retailer. Building stackelberg game model considering some factors as retailers' sensitivity to information sharing and the application degree of blockchain. The model explores the impact of blockchain on members of the clothing supply chain and the optimal conditions if introduce blockchain. Then, it analyzes the optimal decision-making under different government subsidies. The research shows that: under the condition of only using blockchain technology without government subsidies, the introduction of blockchain technology will not be considered, as the introduction of blockchain technology reduces supplier profits and increases retailer profits. Retailers hold a supportive attitude towards the introduction of blockchain technology, while suppliers will not cooperate due to damaged interests; Under the conditions of adopting blockchain technology and government subsidies, the introduction of blockchain technology will be considered, because the government will adopt two subsidy methods to optimize the profits of supply chain members in order to enhance the willingness of suppliers to join blockchain technology and promote its application. If fiscal subsidies are used and the subsidy amount is large enough, or if tax exemptions are used and blockchain usage is high, the profits of suppliers and retailers will increase, Both will support the introduction of blockchain technology; The adoption of tax reduction is more conducive to the overall supply chain environment, because when fiscal subsidies are used, the pricing of supply chain members is not affected by the subsidy amount, and the subsidy amount only affects the profits of supply chain members. When tax reduction is adopted, retail prices decrease, which is more beneficial to consumers and increases market demand.
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